Technical SEO audits and fixes

Fix what search engines trip over.

nuordinary’s technical SEO finds and fixes what stops search engines and AI crawlers from reading, understanding and trusting your website: slow pages, crawl and indexing errors, broken redirects, duplicate content, missing structured data and site moves gone wrong. Then we keep the site healthy.

A print operator in a work shirt leaning over a press, seen through the shop window — Fig. 01. A print operator at work, Euljiro, Seoul. Credit

Great content can’t rank on a broken site.

Search engines have to crawl a page, understand it and decide it’s worth showing. Technical problems quietly block one or more of those steps, and they’re rarely visible from the outside.

A redesign that dropped hundreds of old addresses. A setting that tells Google to skip the important pages. Pages that take eight seconds to load on a phone. Content that only appears after JavaScript runs, which many AI crawlers never do.

We find those problems with real tools, fix them in order of impact and set up monitoring so they don’t come back.

What you get

01
A full technical audit: crawl, indexing, speed, mobile, structure and security.
02
Core Web Vitals fixes for speed and stability.
03
Redirect maps and migration plans for redesigns and domain moves.
04
Structured data for your organisation, services, places and questions.
05
Crawler access for search and AI, set in robots.txt and sitemaps.
06
Google Search Console and Bing Webmaster Tools, set up and monitored.

A machinist in a white coat working at a metal lathe in a workshop — Fig. 02. Working on a metal lathe, Nottingham Hackspace. Credit

Is this right for you?

A good fit if

Traffic dropped after a redesign or a move.
Your site is slow, large or built on an older platform.
You’re planning a rebuild and want to protect what ranks.

Not the right fit if

You want an automated report with no fixes.
You can’t give us access to the site or a developer.

Pricing

How pricing works

Every engagement starts with the truth about where you are and what you’re trying to change. Then you get the scope and the price in writing before any work starts: a defined project, a monthly arrangement or a mix of the two. You only pay for what the outcome needs.

Search work follows the same six moves as everything nuordinary does: See, Define, Map, Build, Move and Next. We measure the movement, not the activity, and when the work is done we ask: Where next?

Want a number before we talk? Tell us a little about your business, pick what you need and see an estimate in a few minutes.

Get an estimate

Questions

What does a technical SEO audit include?

A crawl of the whole site, a check of how Google indexes it, page speed and Core Web Vitals, mobile use, redirects, duplicates, structured data, security and crawler access. You get a ranked list of fixes, not just a score.

What are Core Web Vitals?

Google’s measures of real-world page experience: how fast the main content loads (LCP), how quickly the page responds (INP) and how much it shifts as it loads (CLS). nuordinary builds and fixes sites to pass all three on mobile.

Do you fix the problems or just report them?

Both. We can make the fixes directly, work with your developer or do a mix. The aim is fixed problems, not a long report.

How do we protect SEO during a redesign?

Map every old address to its new home with permanent redirects, keep what ranks, and check everything before and after launch. nuordinary includes this in every rebuild.