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nuordinary

SEO agency in Canada: SEO, local search and AI search visibility

Be found when the question is asked.

nuordinary helps established organisations get found in Google, in maps and in AI answers from ChatGPT, Gemini, Perplexity and Claude. Our search work covers technical SEO, content, local search and what we call decision visibility: being found, understood, considered and recommended when someone asks.

A street corner on King Street West at night, a lit Victorian building between towers, a few people crossing
Fig. 01. King Street West at night, Toronto. Credit

Search changed. The question didn’t.

People still ask who can help with their problem. Now they ask Google, Google’s AI Mode, ChatGPT and a dozen other assistants, and the answer is often a short list of names, not ten blue links.

We call it decision visibility. It has four parts: are you found, are you understood, are you considered and are you recommended? Rankings are only the first.

The work underneath is the same discipline it has always been: a fast, readable site, content that answers real questions, the same business facts everywhere, and other people saying good things about you. We just measure it in more places now.

Inside Search

Is this right for you?

A good fit if

  • Customers can’t find you for what you actually do.
  • You want to be recommended by AI assistants, not just ranked.
  • You have a strong reputation offline that doesn’t show online.

Not the right fit if

  • You want guaranteed first-place rankings.
  • You want shortcuts that break Google’s rules.

Pricing

How pricing works

Every engagement starts with the truth about where you are and what you’re trying to change. Then you get the scope and the price in writing before any work starts: a defined project, a monthly arrangement or a mix of the two. You only pay for what the outcome needs.

Search work follows the same six moves as everything nuordinary does: See, Define, Map, Build, Move and Next. We measure the movement, not the activity, and when the work is done we ask: Where next?

Want a number before we talk? Tell us a little about your business, pick what you need and see an estimate in a few minutes.

Questions

What is decision visibility?

It’s nuordinary’s name for how visible you are at the moment someone decides: whether you’re found, understood, considered and recommended, in Google and in AI answers. We measure all four.

Do you do SEO for small local businesses?

Yes. Local SEO is often the most valuable search work for local businesses and practices, starting with the Google Business Profile.

Which AI engines do you track?

ChatGPT, Gemini, Perplexity, Claude, Microsoft Copilot, and Google’s AI Overviews and AI Mode.

The other capabilities

Industries

Business Healthcare Manufacturing Nonprofit

Places

London, Ontario Toronto Mississauga Ottawa Hamilton Waterloo Region Brampton Vancouver Calgary Edmonton Halifax · and organisations anywhere in Canada

Not sure search is the answer? Let’s find the first move.

Start a conversation